Client Case Study: Joshua Weston & Fourth Wall Building Consultancy

Joshua Weston MRICS

At People of Prominence, we believe the power of storytelling lies in sharing meaningful impact, and our partnership with Fourth Wall Building Consultancy perfectly embodies this.

Fourth Wall, led by Joshua Weston MRICS, combines traditional surveying expertise with innovative technology, focusing on sustainability and social value. Their recent project with Sheffield youth charity Chilypep transformed a former GP surgery into a vibrant community centre that now offers everything from an IT suite and sports hall, to counselling and career support.

Instead of demolishing the building, Fourth Wall chose to refurbish and extend the existing structure, resulting in a 60% reduction in carbon emissions compared to a rebuild. This approach reflects their commitment to environmental responsibility, while creating a space that truly meets the needs of young people in the Parson Cross area of Sheffield.

Fourth Wall Building Consultancy

People of Prominence helped amplify this inspiring story across a broad range of media, ensuring the project’s social and environmental significance reached diverse audiences. Coverage included high-profile features in Welcome to Yorkshire, which boasts 141,000 monthly website visits and a social media audience of over 500,000 across X, Facebook, Instagram and LinkedIn.

Regional outlets such as Sheffield Wire (18,000 monthly visits, print circulation 1,500), and the Rotherham Gazette, Doncaster Gazette, and Barnsley Gazette - each with print circulations of 20,000 - also highlighted the development’s community impact. FM Business Daily and Hallam Bridge provided further visibility, with dedicated LinkedIn and print audiences, while the Yorkshire Property Guide shared the story on their Facebook and LinkedIn pages.

Additionally, Joshua Weston’s in-depth interview with Design & Build UK offered national reach, appearing in a publication with a print circulation of 290,000 and combined social media audiences on Facebook and X exceeding 6,700 followers.

This comprehensive media exposure positioned Fourth Wall not only as expert building consultants but as champions of sustainable, community-focussed development.

Reflecting on our partnership, Joshua Weston said, “We've already used People of Prominence for two separate campaigns and have been incredibly impressed with the quality of their work and the media coverage achieved. We've worked with PR agencies previously who struggled to understand the heart of our business, but People of Prominence were able to efficiently and expertly understand my tone of voice, our company and our target audience. I'd wholeheartedly recommend the PR services of People of Prominence."

Our support ensured Fourth Wall’s ground-breaking work was recognized widely, connecting them with new opportunities and reinforcing their role as leaders in purposeful building consultancy.

If you have a project with impact and a story that matters, People of Prominence is here to help you share it with the world, so please get in touch.